MARKETING
(experience servicing government & NGOs, businesses and cultural organizations)
Conceptual, Technical & Soft Skills:
Marketing Materials:
Conceptual, Technical & Soft Skills:
- Establishing work priorities.
- Planning, developing and implementing marketing campaigns from conception to completion.
- Setting up social media accounts.
- Improving institutional profiles and online presence.
- Directing press and marketing media campaigns.
- Directing promotional and communication campaigns.
- Supervising the conception, design and production of marketing materials.
- Making selection of compelling texts, images and videos.
- Writing, editing, proofreading, designing and translating marketing materials.
- Coordinating with diverse personnel including translators, press agents, photographers, videographers, graphic designers and web designers.
Marketing Materials:
- Videos
- Press kits and press releases
- Websites and electronic invitations (Mailchimp)
- Bulletins and newsletters (online and print media)
- Invitation cards, programs, fold-out pamphlets
- Advertising and press: TV, radio, print and online media
- Social media (Facebook event pages, Facebook business pages, Facebook Ads, LinkedIn, Twitter)
Marketing Samples
Festival Accès Asie
As Curator and Administrator of the Visual Arts Program, I planned, organized and delivered professional development workshops, international exhibitions and educational activities, working in partnership with la Ville de Montréal, the OBORO New Media Lab and the Embassy of Mongolia to Canada.
Champs de Rêves
As Team Leader of Event Marketing, I directed the marketing, press and media campaigns for the launch of a new giant out door mosaiculture garden and horticultural attraction in Vaudreuil-Dorion, Quebec.
Festival Accès Asie
As Curator and Administrator of the Visual Arts Program, I planned, organized and delivered professional development workshops, international exhibitions and educational activities, working in partnership with la Ville de Montréal, the OBORO New Media Lab and the Embassy of Mongolia to Canada.
- Workshops - Master Classes in Media & Performing Arts (Montreal, Canada): Oct. 1 - Oct. 22, 2016
- Exhibition - Found (Montreal, Canada): April 27 - June 4, 2016
- Exhibition - Mongolia, Land of Eternal Blue Sky (Montreal, Canada): March 4 - May 8, 2016
- Exhibition - Checkpoints (Montreal, Canada): May 9 - June 14, 2015
- Exhibition - The State of Origin: REEL & IMAGINED (Montreal, Canada): May 9 - June 14, 2015
Champs de Rêves
As Team Leader of Event Marketing, I directed the marketing, press and media campaigns for the launch of a new giant out door mosaiculture garden and horticultural attraction in Vaudreuil-Dorion, Quebec.
- Garden attraction - Grand Opening of the Lavender Fields and Dream Gardens (Vaudreuil-Dorion, Canada): July 2 - 3, 2016
Image credit: (Header): © Can Stock Photo / Binkski